Privacy Policy

We will always attempt to secure permission from original copyright holders of images, however, where this is not possible we will source the image to its source and provide a link back to this.

We are happy to change/remove/edit the image/image source promptly. If this is required, please email us at

Licence to use website

Unless stated otherwise, we (upternative) own the intellectual property rights and material on the website. Those rights are protected by copyright laws.

You must not copy, sell, reproduce, exploit, rent, edit or modify any content on this website. All content is for private use only.

What information do we gather? 

We may use your IP address to help us diagnose issues, prevent spam and provide demographic information to advertisers.

Upternative uses Google Analytics (who have the right to pass information over when required by law), a tool used to provide information on how you use the website for the purpose of reporting information on activity.


Affiliate links

Upternative may use an affiliate advertising program by linking to, a way to earn revenue.